Designing Interactions: Bill Moggridge introduces us to 40 influential designers who have shaped our interaction with technology.

DESIGNING FOR INTERACTION: Creating Smart Applications and Clever DevicesA New Riders Book by Dan Saffer

Consumed: How Markets Corrupt Children, Infantilize Adults, and Swallow Citizens Whole,
by Benjamin R. Barber

Wally Olins On Brand: Wise, witty readable and very, very useful. by Wally Olins

New Business for Old Europe: Product-Service Development ,Competitiveness and Sustainability

The Myth of Consumerism: "The dominant theory of consumption, at least within Cultural Studies and the sociology of culture, provides a highly positive assessment of consumerism ..." by Conrad Lodziak